About Us

Welcome to ETHNICHIK, your destination for exquisite Chikankari creations! Delve into the enchanting world of this traditional Indian embroidery as we present to you a curated collection of timeless pieces that embody elegance, grace, and cultural heritage.

"EthniChik" is more than a brand; it's a celebration of tradition and artistry. Rooted in the timeless elegance of chikankari, our brand aims to bridge the gap between heritage and modernity. With each exquisite stitch, we weave stories of cultural heritage, fostering a connection between generations. Our vision is to preserve this intricate craftsmanship while infusing it with contemporary designs, making chikankari a symbol of timeless style. EthniChik envisions becoming a global ambassador for handcrafted elegance, ensuring that the legacy of this ancient art form continues to flourish in the hearts and wardrobes of people worldwide.

Chikankari, derived from the Persian word "Chikan," meaning embroidery, is renowned for its delicate, intricate stitches and the use of fine white threads. Each garment is a masterpiece, meticulously handcrafted by skilled artisans who spend hours embroidering exquisite motifs and patterns onto fabrics such as muslin, cotton, silk, georgette, and chiffon.

Our collection showcases a fusion of traditional and contemporary designs, where classic Chikankari meets modern silhouettes. Whether you're looking for a stunning saree, an elegant salwar kameez, a graceful kurta, or stylish accessories, we have something to suit every taste and occasion.

When you choose ETHNICHIK, you not only embrace the allure of Chikankari but also support the livelihoods of our dedicated artisans. Each purchase contributes to the preservation of this traditional craft and empowers the skilled craftsmen and craftswomen who keep this art form alive.

Experience the beauty and finesse of Chikankari with ETHNICHIK. Browse through our collection and let the intricate threads and delicate stitches transport you to a world of timeless elegance. Elevate your style and embrace the heritage of Chikankari with our handpicked selection of garments that are sure to make a statement.